TEAM NF
The Nutritional Frontiers team has the knowledge, experience, and diversity that you deserve.
Our team embodies:
- Over 300 years of experience in the health & wellness industry
- Passion & commitment to quality, integrity, and the best customer experience
- Hard working, kind, and great people who are devoted to our mission in ‘Making the World Healthy
Allen James Dorley III A.C.S.M.
CEO, Co-Founder, Owner
Jamie Dorley has offered wellness solutions for over 30 years, beginning with creating workout and nutrition protocols for fitness competitions during his college years to constructing a “new frontier in nutrition” at Nutritional Frontiers, LLC. He’s focused on innovative ways to help people thrive, not just survive. A professional background that encompasses numerous facets of the health care and wellness industries.
- Owner of the World of Wellness Center
- Member of the American Academy of Anti Aging Medicine.
- American College of Sports Medicine Personal Trainer
- National and International Sales Manager for a sports nutrition company, a Sales Rep, District Sales Manager and then Regional Sales Manager for Metagenics Inc.
CEO • Personal Trainer • Speaker • Consultant • Sales Manager • Educator • Radio Host • Champion Bodybuilder • Education
Kristine Genovese
Chief Growth Officer
Kristine is a dynamic leader and senior leadership executive specializing in growth, with more than 25 years of experience meeting or exceeding expectations in sales, coaching, marketing, operations, retention, and client success. She is an accomplished revenue and operations professional with demonstrated ability to deliver mission critical results for a broad spectrum of clients. As Chief Growth Officer at NF, Kristine is dedicated to helping to align structure, support, and solutions serving in an executive leadership role. She continues to focus on continuous improvement by analyzing people, process, and technology–resulting in improvements in revenue growth, cost savings, sustainability, and lifetime value.
Kristine earned her master’s degree in Organizational Management from the University of Phoenix and holds a Bachelor of Arts degree in Communications from Bloomsburg University in Pennsylvania, and a is graduate of the International Coaching Academy.
Kristine is also a published author and the creator of the most powerful bioenergetic method available today–the SOUL INTELLIGENCE® method.
After Kristine chuggs her favorite Creamsicle Shake (Vanilla Super Shake, Power Fuel & Pro Oranges,) she is often found taking it to her opponents on the tennis courts as she is an avid player in Tampa.
Zach Dorley
Director of Product Development
Role at NF: Product Management, Purchasing
Education: BS Biology w/ Minor in Chemistry
Start Date: May 2018
- Favorite Formulas: SPM, DMG, Power Fuel, GI Complete
- Hobbies: Golf, Mowing the lawn
- What do you love about your job: Being able to help others become healthier and happier in day to day life through simple dietary and supplemental changes to help them become active and healthy again.
Melynda Haroun
Director of Customer Experience (CX)
Role at NF: Director of Customer Experience (CX) who collaborate across many channels of the business focusing on customer experience, marketing, product development, sales, and operations to connect our customers to their best and improve our customer journey.
Education: Bachelor’s in forestry from Pennsylvania State University
Background/Experience: Melynda brings 15+ years’ experience in the corporate Health & Wellness industry from GNC Holdings, where she partnered cross functionally to maximize strategic business alignment to increase customer engagement & operational efficiency.
Start Date: 2020
- Favorite Formulas: One of Melynda’s favorite Nutritional Frontiers products is our Super Creatine to help fuel her achieve her gains.
- Hobbies: Melynda lives in gratitude for time spent with her husband traveling, training at the gym, & simple moments on the back porch.
- Pets: Melynda adores her 2 feather babies and supports causes for animal welfare where she spearheaded a corporate fund raiser in her prior work life for one of the top humane animal rescues of Pittsburgh.
Phil Ikonomovic
Marketing Manager
Role at NF: Marketing Manager, Videographer/Photographer
Education: Software Development at CCAC
Background/Experience: 4+ years self-taught videography & photography
Start date (year): 2020
- Favorite Formulas: AirMaxx, DMG Chews/Liquid, Super B Complete, Adrenal Glandular Plus
- Hobbies: Shotokan Karate, Traveling, Competitive E-Sports
- I love the variety of challenges I take on a daily basis; no day is ever the same as the last. There always seems to be an opportunity to capitalize on what another person would think is roadblock but to me is just a curveball waiting to be hit.
Mike Gallagher
Outside Sales Professional
Role at NF: Outside Nutritional Consultant in Pa & other state
Education: Bachelor of Science in Sports Management from Slippery Rock University
Background/Experience: I have been in the nutritional industry for over 25 years & with Nutritional Frontiers 13 years.
- Favorite Formula – DMG
- Favorite Hobby – Working out
- I love to work with practitioner’s & help their Pt’s/Clients improve their quality of life & health.
Rashid Coates
Outside Sales Professional
Role at NF: Manage accounts on the East Coast of Florida, Georgia & New England
Education: Masters in Business (MBA)
Background/Experience: 9 years as a Sales Representative, 6 years Managing Sales Representatives
Start Date: June 2, 2014
- Favorite Formulas: Sleep Time, GI Complete and Super Biotics
- Hobbies: Weight lifting and spending time with my wife & kids
- Families: Wife & 3 kids
- Pets: None
- What do you love about your job: My clients, they are all amazing and the best at what they do!!!
Rhonda Pennypacker
Outside Sales Professional
Role at NF: Georgia Wellness Consultant
Education: BS Nutrition and Foods Texas State University
Background/Experience:
Long Term Healthcare, Pediatrics, Outpatient Hospital Education, Endocrinology, Specialized in Adult and Pediatric Weight Management Owned Private Nutrition Consulting Practice, Functional Medicine
Start Date: 2022
- Favorite Formulas – Probzymes, GI Complete, Calm Day
- Favorite Hobby – Paddleboarding, gardening, camping, reading, Bible study, hanging with friends over good food
- Families – 3 kids that own my heart, and so does Jesus.
- Pets – Best Dog Ever, 2 sweet cats and a nuisance turtle
- What do you love about your job – I love getting to share with others what I feel blessed to have learned to improve the health of our communities. My absolute favorite part of my job is getting to meet new people to share more life and love in this wild ride adventure we call LIFE. The more you know, well, the more you GROW and GLOW. Let your light shine…
Justin Elliott
Outside Sales Professional
Background/Experience: Results driven Outside Sales Leader with over 13 years of direct sales and management experience in the healthcare industry. Exceptional leadership skills exhibited in the training, coaching and developing of healthcare professionals and their clinics resulting in a solid track record of increased product utilization and practitioner/patient satisfaction/retention. Have served as Professional Outside Sales Rep and then Business Development Manager at Nutra BioGenesis. Consistently worked closely with Texas and California healthcare practitioners.
“Born and Bred” in Texas. I love spending time with my wife and two young children, friends, and family. Committed to health and taking care of myself, try to make sure I get into the gym 5-6 days a week. Avid sports and music fan, enjoy getting to spend time outdoors, and give me a body of water (ocean/lake/river/pool) and I’m a happy camper.
Start Date: 2023
Harriet Cregann
Outside Sales Professional
Role at NF: West Coast Florida Wellness Consultant
Education: BS Communications/Advertising & Marketing Boston University
Background/Experience: More than 20 years of experience serving as an outside sales professional, business developer, territory manager, B2B sales—resulting in sales growth for her clients and companies. Her positive attitude along with her vivacious, charismatic, and adventurous spirit naturally has led to her reputation as a provider of outstanding concierge-level service for her clients developed into long-lasting valued relationships.
Start Date: 2024
- Favorite Formulas – Probzyme!! I never leave home with out it. I also love GI Complete, and our Pro Purples with Vanilla Super Shake (a.k.a.Purple Haze).
- Favorite Hobbies – USTA Tennis, Pickleball, Kayaking, Fishing, and Skiing.
- Family – Married with 2 adorable Shiatzu’s, and one daughter living abroad in Brussels.
- What do you love about your job? – I love being part of our mission to “Make the world healthy.” I enjoy working with healthcare practitioners who are helping patients to feel better and get healthier. “I live what I believe,” hence why I’m known as “Healthy Harriet.” I’m a big believer in healing our bodies naturally by eating whole foods, supplementation, and exercise. I’m very excited to promote health and wellness on behalf of Nutritional Frontiers.
Lorri Franckle
Outside Sales Professional
Background/Experience: Lorri is a results-driven Outside Sales Leader with more than 25 years of direct sales and management experience in the healthcare industry. She has shown exceptional leadership skills through the training, coaching and development of healthcare professionals and their clinics resulting in a solid track record of increased product utilization and practitioner and patient satisfaction and retention. She served as Professional Outside Sales Representative and then Business Development Manager at a nutraceutical company and, has worked closely with FL healthcare practitioners. And here’s a clinical bonus—Lorri is also trained as a Physician Assistant—so feel free to pick her brain!
Start Date: Jan 2024
- Favorite Formulas: EnerCoQ10, Pro Lean Greens—chocolate of course!
- Favorite Hobby – Pickleball, Golf
- Family – Married, with one adult daughter off the payroll.
- What do you love about your job? – The relationships I have with my practitioners. I love the ability to connect, educate, and have personal relationships with my accounts. These relationships mean the world to me, and each day I look forward to being out seeing them. Though I thrive on helping to educate my accounts, they are teaching me every day.
Joe Messino
Sales Trainer
Role at NF: Product/sales training for employees, practitioners and consumers, video podcasts, workshops and radio shows
Education: BS Duquesne University, A4M, ACAM, IFM and IAACN
Background/Experience: 1997-2006 Director of National Sales and Training for Douglas Laboratories, 2008-2016,National Sales and Product Development for FoodScience Corp, Product Development/Sales/Education for Nutritional Frontiers
Start Date: 2016
- Favorite Formulas: Probzyme, GI Complete, PowerFuel
- Hobbies: YouTube cooking show, “Cooking with Papa”
Martial Arts, Energy medicine - Families: 1 brother, 2 daughters, 4 grandchildren
- What do you love about your job: its not a job, it’s a passion, a career that I’m grateful to have lived for decades.
Kimberly K Droney
Inside Sales Professional
Role at NF: Inside sales rep/sales, service, support, and private label liaison with attention to detail to insure customer satisfaction.
Education: Parkway West Technical School-Marketing
Background/Experience: Volunteering for numerous local community committees.
Start Date: 2012
- Favorite Formulas: Super Shake, SPM, & Beauty Complete
- Hobbies: Biking/walking with grandchildren-Gardening-Cookouts-Camping-Games-Relaxing w/Music
- What do you love about your job: Promoting health and wellness/supporting patients and practitioners
Shelby McCall
Inside Sales Professional
Role at NF: Inside Sales Professional
Education: BS in Information Science from the University of Pittsburgh
Background/Experience: Shelby has over 20 years of experience in the fitness industry as an ACE Certified Personal Trainer, ACE Certified Health Coach, former natural fitness and figure competitor, and lifelong athlete. Shelby also had a career in law enforcement for 6 years where she served as a detective, lieutenant, firearms instructor, defensive tactics instructor, and a member of the Mounted Police Unit.
Start Date: 2024
- Favorite Formulas: Ultimate Shake, Pro Lean Greens
- Hobbies: Reading the Bible, spending time with my kids, running, lifting weights
- Family: Daughter – Jayden, Son – Dane, Fiancé – Matt
- What do you love about your job: Promoting health and wellness by investigating ways to heal the body naturally through nutraceuticals, whole foods, and exercise.
Kara Heinrich
Key Account Specialist
Role at NF: Support Mike Gallagher and foster client relationships, builds revenue, supportive teammate; Yoga Instructor
Education: Bachelor of Arts from Loyola University of Baltimore, Maryland
Background/Experience: 25+ years in Retail Sales, Marketing, Global Transportation, mother of two young adult sons.
Start Date: October 1, 2018
- Favorite Formulas: Women’s Complete, Beauty Complete, Super B Complete, Pro Lean GREENS!
- Hobbies: Gardening: Currently growing DAHLIAS!
- Families: Mom to two young adult sons
- Pets: Gaia, Maine Coon Cat & Queen of the Casa
- What do you love about your job: #purposedriven; I enjoy helping others find the joy & good health in life.
Patty Westerman
Executive and Accounting Assistant
Role at NF: Provide Administrative and Accounting support for CFO.
Education: Bradford Business School. Graduated top 2 in the program which awarded me with an interview with a major financial company that provided a position with this company.
Background/Experience: 35 years of experience and growth with a financial institution starting as a secretary and then transitioning to a corporate tax analyst.
Start date (year): Started with NF on February 1, 2022
- The ultimate is spending time with my family: dad, 2 brothers and sister and their spouses. In addition, love being the “best” aunt (lol) to 7 nieces & nephews, 7 great-nieces & nephews and 4 great-nieces & nephews.
- My “happy” place is by any form of water especially the ocean or lake – ahh, yes!
- A novice photographer at best, I enjoy letting my curious eyes capture people, landscapes, and creative art forms.
Matt Garbera
Director of Fulfillment
Role at NF: Shipping & Receiving
Education: Business Management from IUP
Background/Experience: Golf Course, Line Cook, Warehouse Operations
Start date: 2019
- Favorite Formulas: Probzyme, Power Cleanse, Colors
- Hobbies: Golf, Cornhole, Youtube
- Families: Dad, Brother, Sister, Grandma
Amjad Kahwash
Operation Technician 1
Role at NF: Packing and Labelling
Education: Diploma in Muscle Therapy
Background/Experience: Muscle Therapist since 1987
Start date (year): Sep 13,2021
- Favorite Formulas: Probzyme
- Hobbies: Riding Bicycle
- What do you love about your job: Helping people to get healthy
Joe Wojcik
Operations Technician 2
Role at NF: Order Fulfillment
Education: B.S. in Communications Media
Background/Experience: 28 years as a visual journalist, still photographer, and videographer, and various warehouse jobs
Start Date: February 2022
- Favorite Formulas: Determination + Grit = Success
- Hobbies: Avid Pickleball player, MLB fan, Premier League supporter, sports memorabilia and music memorabilia collector
- What do you love about your job?: The work does not go home with me. Every day is a new day. Quite a change from working in the news business.
Dr. Sari Cohen
Healthcare Professional Advisor
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Brand Ambassadors
Dr. Len Brancewicz
Brand Ambassador
Dr. Len Brancewicz, founder of The Nutrition Shoppe, received his pharmacy degree (RPh) in 1976 from Duquesne University, and has since expanded his work into the naturopathic realm. He is a fellow in the British Institute of Homeopathy (FBIH), earned a Diploma of Homeopathic Pharmacy (DHPh), is a Certified Clinical Nutritionist (CCN), and a Doctor of Naturopathic Medicine (NMD). Since 1995, he has been developing products, researching scientific breakthroughs, and providing expert consultations. Dr. Len hosts the ‘Your Daily Dose’ podcast, available at: spreaker.com/show/yourdailydose.
Dr. Bob Rakowski
Brand Ambassador
Dr. Bob has taught over 10,000 seminars to natural and medical practitioners around the world. He is known for his in depth understanding of physiology and biochemistry as well as for creating programs that are both safe and effective. Engineers are taught to SOLVE PROBLEMS. As a chiropractor and Kinesiologist, he looks for the cause of the patient’s imbalance. Yes, he can make immediate changes in your structural balance but his goal is to make a lasting difference. Lasting benefits require identifying and addressing the cause.
Dr. Tracey Stroup
Brand Ambassador
Tracey is an experienced healthcare and business professional with a demonstrated history of working in the alternative medicine industry as both a practitioner and a corporate executive. Her strengths included business operations, dietary supplement and health knowledge; team building, employee wellness and culture, clinical nutrition, and overall healthcare. She excels at speaking and teaching the masses; motivating health care professionals along with the consumer to take their health back through proper foundational living and great supplementation. From start ups to scaling larger corporations in health, Tracey brings the ‘in the field’ experience to speak from a practitioner standpoint and helping corporations to serve practitioner needs better. Tracey’s education consists of a Doctor of Naturopathic Medicine, Holistic Health Coach focused in Holistic Health from Trinity College of Natural Health; B.S in Exercise and Sports Science from Penn State University and a Digestive Health Specialist Level II from the Food Enzyme Institute.
Dr. Judy Mikovits
Brand Ambassador
Dr. Mikovits earned a BA in Chemistry from University of Virginia in 1980 and a PhD in Biochemistry and Molecular Biology from George Washington University in 1992. In her forty-year quest to understand the causes, prevention and treatment of chronic diseases, she has co-authored seminal papers culminating at least a decade of research in each of four fields: Immunology, natural products chemistry, epigenetics, and HIV/AIDs drug development.
Polina Petrusevich
Brand Ambassador
Polina is the owner and founder of 7.7 Nutrition. She has over 12 years of experience working in the nutrition field as a Weight Management Consultant and a sports nutritionist. Polina is a former Bikini & Fitness Competitor and Champion. A gym owner in the past, Polina knows what it takes to help you reach your goals. She began her career as a personal trainer and a gym owner specializing in one on one coaching sessions. Realizing her true passion resided in the nutrition industry, she transitioned specialties and gained experience through National Academy of Sports Medicine and National Exercise & Sports Trainers Association with a specialty in nutrition. She focuses on comprehensive, results-oriented, and highly-customized nutrition protocols that promote optimal health.
Jaclyn Shedden, MSN, APRN
Brand Ambassador
Jaclyn Shedden is a leader in the field of evidence-based functional medicine, particularly in the areas of hormones, thyroid and gut health. In 2004, she graduated first in her class at the University of Tampa and was later inducted into the Sigma Theta Tau Nursing Honors Society. Ten years ago, she earned her master’s degree in nursing with honors from South University. Jaclyn is a nationally board-certified Family Nurse Practitioner, was one of the first APRNs in Florida to earn an autonomous license designation, and currently owns Blue Skye Health & Wellness in Tampa, Florida, where she helps patients think differently about their health, mindset and well-being. Her rallying cry is “Go Health Yourself!”
Dr. Maribelle Verdiales
Brand Ambassador
Maribelle Verdiales, M.D. believes that optimum health is achieved with a balance between body, mind and soul. As part of her vision, Dr. Verdiales evolved into her holistic women’s health practice, where her patients not only take advantage of cutting-edge technology to address their healthcare needs, but also natural approaches to wellness.
Dr. Verdiales was born in Puerto Rico, where she completed her medical degree in 2001. She then moved to New York City to become a GYN. During her residency, she was exposed to minimally invasive surgery and pelvic reconstruction, which became areas of particular interest. After graduation, she continued to practice for a few years in New York and pursued further training in the areas of Robotic Surgery and pelvic reconstruction with and without mesh implants.
In 2009, Dr. Verdiales relocated to Georgia with her family to start a private practice. She then sought a more holistic education and took advance training in bio-identical hormone therapy, nutrition, weight loss and integrative medicine. Every day, Dr. Verdiales helps hundreds of women reach their maximum health potential to reach personal wellness goals whether that is having a baby, treating conditions or simply feeling better and having a healthier lifestyle.
Lorie L. Roman
Brand Ambassador
Lorie Roman is a Tampa Native who earned her Doctor of Pharmacy degree from Mercer University in Atlanta, completed her pharmacy practice residency at Bay Pines VAMC specializing in disease-state management clinic for 15 yrs and continues part-time employment there since 1997.
In 2012, she began FoodScript, LLC and practices Integrative Pharmacy in the North Tampa area. She offers autoimmune support for chronic inflammatory insults, preconception health and pediatric nutrition services providing alternative options to wellness not typically offered via a traditional practicing physician. She especially loves working with new mothers helping to navigate root cause issues for reflux, colic, eczema and food related behaviors (contributing to anger, rage, defiance, anxiety). She stocks professional grade supplement lines and makes recommendations based on results of food sensitivity & allergy testing, genetic methylation panels, micronutrient status, neurotransmitter reports, mycotoxin reports and intestinal barrier assessment.
With the rising cases of allergies, autoimmune disease, ADHD and cancers, environmental insults together with compromised clearing abilities due to gene mutations, this specialized area of pharmacy fuels her passion for educating others.